So Many Houses, So Few Buyers

Houses in a rowA huge inventory of homes are on the market.  Interest rates are creeping up so fewer buyers are looking.  Crain’s Cleveland Business headline, “A perfect storm has led to declines in sales and values.”

The best weapon to combat this home sales slump?  Staging.  Staging increases the home’s value, gets more traffic from MLS pictures on the web, and will beat the competition in appearance and move-in readiness.

Bottom line:  when the competition is tough, serious sellers call stagers to get the home sold.  In the Crain’s article a homeowner whose home has been on the market for a year said “he’s tired of waiting for a buyer, so he’s toying with hiring a home stager - a specialist in preening homes for sale . . .”  My response to him:  There’s nothing to lose and everything to gain by hiring a stager; go for it.”

Leave a Reply